All-for-one assets in an all-in-one location.

Play, stay, shop, dine, work smarter, live better—all in one great location, where visitor attractions complement resident satisfaction.

Compelling quality of life: New residents are flocking to Canyon, drawn by excellent schools, low cost of living, great family recreation, and a downtown with real character and nationally recognized quality. Canyon is flourishing naturally, culturally, and economically.

Proximity and ease of access: Just 18 minutes from downtown Amarillo on I-27, Canyon offers both residents and visitors delightfully dual benefits—uniquely charming Canyon hospitality and low-cost quality combined with the metro opportunities of Amarillo. Omnidirectional interstate and U.S. highway routes converge in Canyon to allow strategic maneuverability in choices that include I-27, U.S. 60, and U.S. 87, with I-40 just 18 miles away. Canyon is highly and flexibly accessible, and traffic counts prove it.

West Texas A&M University: With an enrollment exceeding 10,000, WTAMU is leading and succeeding as a powerhouse in global wind energy research with newly expanded agricultural and veterinary facilities, and with the new Buffalo Stadium accommodating a maximum capacity of 12,000 and expansion opportunities for up to 14,000 permanent seats. WTAMU brings leading-edge ideas, youthful energy, and a steady flow of engaging events and visitors to Canyon.

Landmark Recreation: A deeply satisfying recreational resource for Canyon residents, Palo Duro Canyon State Park is also a powerhouse visitor attraction, bringing nearly 400,000 annual visitors to the region to stay, play, and dine. At the Panhandle-Plains Historical Museum, the state’s largest historical museum, approximately 65% of the museum’s roughly 55,000 annual visitors come from outside the state.

A young labor force well-schooled and highly skilled: A labor shed of approximately 70,000 offers strategic size, while workforce strength is assured by high-performance Canyon schools with a graduation rate of 99%, along with WTAMU and Amarillo College training options.